Tourism New Zealand

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Tourism New Zealand is the organisation responsible for marketing New Zealand to the world as a tourist destination. The major tool used to do this is the 100% Pure New Zealand marketing campaign, a campaign that has evolved over the past two decades to make New Zealand one of the world's most well-respected tourism brands.

In 2019, Tourism New Zealand contracted us as digital specialists for their 20th global brand campaign - 100% Pure New Zealand Welcome. Our task: design, implement and manage the delivery of this new campaign on www.newzealand.com.

https://www.newzealand.com/int/campaign/good-morning-world/

Adventure Magazine and New Caledonia Tourism

Share the diversity and range of experiences offered in New Caledonia for the Adventure Magazine audience. Expand beyond the beaches and lagoons of Noumea, the French food & wine to tell a richer travel story. The project consisted of a famil in New Caledonia followed by producing six articles for publication including the text and associated imagery.

Dare Devil Racing and the Rolex Sydney-Hobart Media Team

Partnership with team Dare Devil Racing and the Rolex media team in support of the Rolex Sydney to Hobart Yacht Race 2018. Ocean was an onboard reporter for Dare Devil throughout the race, producing content in real-time from the boat. Following the event her stills and moving footage were then utilised by the media team for the official films and documentaries of the event.

Ocean helped to supercharge our 2018 Rolex Sydney to Hobart Yacht Race marketing campaign. Team Dare Devil Racing needed to enhance their media profile, social following and seek potential sponsorship. Through a content-lead approach, Ocean managed to double our Facebook following in less than 8 weeks in the lead up to the event, and get coverage for the team in international media. And let’s not forget the viral start-line video. Look forward to seeing what’s in store for the 2019 campaign.   Sibby Ilzhöfer - Skipper

Ocean helped to supercharge our 2018 Rolex Sydney to Hobart Yacht Race marketing campaign. Team Dare Devil Racing needed to enhance their media profile, social following and seek potential sponsorship. Through a content-lead approach, Ocean managed to double our Facebook following in less than 8 weeks in the lead up to the event, and get coverage for the team in international media. And let’s not forget the viral start-line video. Look forward to seeing what’s in store for the 2019 campaign. Sibby Ilzhöfer - Skipper

Maverick Digital & Tairawhiti Gisborne

In late 2018, Maverick Digital in Partnership with Tairawhiti Gisborne contracted our team. Their mission: to create a range of visual assets for publication on Facebook, Instagram and YouTube that help promote Gisborne as a tourism destination to a domestic audience.